Crunch driving consumers to govt savings
Posted 2008-04-10
The government-backed savings and investments provider NS&I has reported an "upsurge in interest" as a result of the economic downturn.
NS&I said that while its premium bonds have not seen a significant boost in demand, other products such as "inflation-beating savings" have become markedly more popular.
A spokesperson for the financial services provider attributed this to a growing understanding of the potential pitfalls of the current economic climate.
"People have a greater awareness of whats going on in the banking and financial industry at the moment," the spokesman explained. "So theyre really looking [at products] not just based on interest rates - theyre looking at the complete package of what banks, building societies and NS&I offer."
The spokesperson reiterated that "security and accessibility" were being ranked increasingly higher on savers list of priorities, leading to the surge in demand for NS&I financial products.
NS&I is backed by HM Treasury and so all money invested with the provider has a 100 per cent guarantee.
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